For immediate use Oct 24,
NEC LCD Technologies, Ltd.
NEC LCD Technologies Succeeds in Development of New TFT LCD Module That Enables Control of Viewing Angle
TOKYO, October 24, 2007 --- NEC LCD Technologies, Ltd., along with its sales and marketing channels in Europe and the Americas, NEC Electronics Europe and NEC Electronics America, Inc., today announced the successful development of a new color TFT LCD module that enables the viewing angle to be switched from wide to narrow in accordance with display contents, use and application of the LCD.
NEC LCD Technologies has realized the new LCD module by its own unique value integrated TFT-LCD (VIT) technology, along with the addition of a new viewing angle-switching control on the polarizer adjacent to the backlight system. The angle-switching control enables the light from the backlight system to be switched from a diffused pattern to a straight pattern by control signals, allowing easy switching of the viewing angle mode from that of wide to narrow.
Recently, the use of industrial automatic processing equipment incorporating LCDs, such as ATMs and ticketing machines, has been increasing dramatically in public spaces like stores, hotels and airports. In addition, security concerns have escalated with the increased possibility of information being viewed by third party bystanders, and countermeasures such as the use of film to limit the screen viewing angle have been adopted. Meanwhile, LCDs are increasingly being used to display public information and advertisements when terminals are not in use to enhance business model value. However, due to the films used on display screens, such public information can only be viewed by the person actually using the terminal.
This has brought about a need for LCD devices that address two divergent needs - secure viewing of personal information achieved by a narrow angle mode and broad viewing of public information realized by a wide angle mode. Various new technologies have been introduced to address this need; however, none fully prevents the viewing of personal information while also allowing broad display of public information.
“NEC LCD Technologies has succeeded in creating a new LCD that prevents personal information from being viewed by a third party when a device such as an ATM is in use, while simultaneously allowing the device to display public information such as advertisements for broader viewing when not in use, offering added value to both the provider and the user,” said Masaaki Hiroshima, Product Planning Department Manager, NEC LCD Technologies. “The adoption of a new viewing angle-switching control will allow various industries to benefit from secure dual mode use of LCD devices and is expected to expand the range of application in the future.”
NEC LCD Technologies strives to create products and solutions that take the unique needs of the industrial market into consideration by leveraging its cutting edge LCD technology and unmatched know-how in the field. It will continue to strengthen its product lineup by effectively utilizing its core technologies to expand application of LCD modules into new fields and markets.
The new LCD module will be displayed at FPD International 2007, which is being held at the Pacifico Yokohama, Japan, from October 24 - 26.
About NEC LCD Technologies, Ltd.
NEC LCD Technologies, Ltd. is one of the world's leading providers of high-quality, innovative, active-matrix liquid crystal display (AM-LCDs) modules for the industrial and high-end monitor markets. The company focuses its development on four core technology areas: ultra-wide viewing angle SFT technology with high luminance, wide color gamut and fast response; NLT technology for high visibility in any kind of ambient light environment; VIT technology to add extra value to LCD modules; and adaptive design technology, which together meet a variety of specialized needs for the flat panel display markets. NEC LCD Technologies' worldwide support includes sales and marketing affiliates NEC Electronics America, Inc. (www.am.necel.com) and NEC Electronics Europe (www.eu.necel.com) that offer specialized display solutions to their respective markets. NEC LCD Technologies employs approximately 1,200 people worldwide and offers one of the broadest product portfolios for the medical, factory automation, test and measurement, entertainment, kiosk, POS and ATM markets. Additional information can be found at http://www.nec-lcd.com/en/index.html
About NEC Electronics America, Inc.
NEC Electronics America, Inc., headquartered in Santa Clara, California, is a wholly owned subsidiary of NEC Electronics Corporation (TSE: 6723), a leading provider of semiconductor products encompassing advanced technology solutions for the broadband and communications markets; system solutions for the mobile, PC, automotive and digital consumer markets; and platform solutions for a wide range of customer applications. NEC Electronics America offers a local manufacturing facility in Roseville, California, and the global manufacturing capabilities of its parent company. NEC Electronics America is also the American marketing and sales channel, specializing in industrial applications, for active-matrix LCDs from NEC LCD Technologies, Ltd., a global leader in innovative display technologies. More information about the products offered by NEC Electronics America, Inc. can be found at http://www.am.necel.com.
About NEC Electronics (Europe) GmbH
NEC Electronics (Europe) GmbH, headquartered in Duesseldorf, Germany, is a leading developer and supplier of semiconductor products in Europe. Committed to meeting customers' cost, performance and time-to-market requirements, the company offers solutions ranging from standard products to system-on-a-chip (SoC) solutions, as well as customized products for next-generation designs. Our customers also benefit from state-of-the-art manufacturing from the global production network of our parent company, NEC Electronics Corporation. Additionally, NEC Electronics (Europe) GmbH is the exclusive European sales and marketing channel of LCD modules from NEC LCD Technologies Ltd. For more information, visit http://www.eu.necel.com.
Please note that the press release and other information in this file may be out of date on observation. Please refer to other parts of NEC LCD Technologies’ website for more current information.